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Neuro-Com at NMSBA Conference

October 31, 2023

nmsba, neuro-com
Image credit and ©: NMSBA Association

Neuro-Com has participed by giving an invited talk at the 'Shopper Brain Conference' in Europe, held last week at The Gibson Hotel, in Dublin (Ireland). The conference and pre-conference were held between October 24 and 26, 2023, and were organized by the NMSBA Association.

The talk was titled 'Storytelling: Audiovisual Perception from a Neuroscience Perspective' and addressed recent the science of storytelling with results on how the brain manages different elements of storytelling in audiovisuals.

The attendees were mostly academic and from the marketing industry interested in knowing how the human brain perceives storytelling.


Dpt. Comunicació Audiovisual i Publicitat. Edifici I. Facultat de Comunicació. Campus Bellaterra.
Universitat Autònoma de Barcelona. 08193. Cerdanyola del Vallès. Barcelona, Spain.
Email: info(at)
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